Converseon and Lion Brand Yarn win Groundswell Award
Tonight at the Forrester Consumer Forum in Chicago Converseon and our client Lion Brand Yarn were awarded the Groundswell award in the competitive B2C ‘talking‘ category.
We are very proud to receive this recognition from the industry leading Forrester Analysts ahead of a competitive field of 23 entries including the Mad Men Yourself campaign, USA.gov and [...]
Free Report: The ROI on Social Media Monitoring
We’re happy to provide a free download of the new Aberdeen report “The ROI on Social Media Monitoring: Why It Pays to Listen to Online Conversation” – just click through to download a free copy.
Converseon sponsored this report and it has some very interesting findings, including:
Best-in-Class companies are 2.6-times more likely than Industry Average companies, [...]
Notes from the Listening 2.0 WOMMA Webinar
Last Wednesday, Mike Moran our Chief Strategist hosted a WOMMA Webinar on Listening 2.0. The webinar featured presentations from Mark Kovscek, Senior Vice President of the VivaKi Nerve Center and Pauline Ores, Pricipal Analyst, Social Engagement Strategy of IBM.
If you missed it, don’t worry we’ve got you covered. Below you’ll find a the Cliff’s Notes [...]
Mike Moran hosts WOMMA Webinar: Listening 2.0
Tomorrow, Wednesday June 24 at 12pm EST our Chief Strategist Mike Moran will lead a free webinar for WOMMA titled ‘Listening 2.0: How the Web is Changing the Way Companies Listen to Their Customers‘.
Here’s the full introduction, courtesy of WOMMA:
Listening 2.0: How the Web is Changing the Way Companies Listen to Their Customers
12 pm Noon [...]
The Aberdeen Group has released a new research study called Brand Reputation Management: Using Online Monitoring to Protect the Company’s Crown Jewels
As a leading company providing social media monitoring we support the growth of the research and sharing of information in the field of online brand monitoring.
Here are a few tidbits from the study:
*Class determinations [...]
SNCR NewCommForum Review
This week I was lucky enough to attend my first Society for New Communications Research event at the NewCommForum in San Francisco and came away energized, impressed and exploding with new ideas. I go to quite a few of these type of events these days, and the quality and depth of thinking here was well [...]
Vivaki Launch Real Social Suite for EMEA Region
Early this morning New York time Converseon partner Vivaki launched their Real Social Suite for the EMEA region in London.
Converseon is proud to be at the core of this service offering alongside brands like Facebook and strong Publicis agencies such as Digitas. Converseon’s UK lead was in attendance at the London event and we’re looking [...]
‘Transforming Research, Are You Listening?’ ARF Industry Leader Forum
Update: On January 27, 2009 Rob and Mike will be headed out to San Francisco to share their research insights with the West Coast ARF. If you would like to attend for a discounted rate, head over to the ARF site and put in the Converseon code: LISTEN2009C. Hope to see you there.
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Today our [...]
Social Media Measurement Rountable NYC, August 7, 2008
“The only man I know who behaves sensibly is my tailor; he takes my measurements anew each time he sees me. The rest go on with their old measurements and expect me to fit them.”
-George Bernard Shaw (1856-1950)
We’re happy to announce that we will be hosting the second installment of the Social Media Measurement Roundtable [...]
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Social Media Measurement and Monitoring Report
Today Aberdeen Group released its Social Media Measurement and Monitoring Report.
As a leading company providing social media monitoring and measurement services Converseon agreed to help sponsor the report earlier this year to help educate the industry. To find out more about our Conversation Mining and eResponder social media monitoring technology, visit our site here. [...]
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