Converseon and Lion Brand Yarn win Groundswell Award
Tonight at the Forrester Consumer Forum in Chicago Converseon and our client Lion Brand Yarn were awarded the Groundswell award in the competitive B2C ‘talking‘ category.
We are very proud to receive this recognition from the industry leading Forrester Analysts ahead of a competitive field of 23 entries including the Mad Men Yourself campaign, USA.gov and [...]
Today we are proud to announce that our long time client at Graco Children’s Products, Lindsay Lebresco, will be joining our team as an Account Director and our ‘Chief Mom Officer”. Our formal announcement can be found here.
Comment from Converseon CEO Rob Key
Life, seen in retrospect, often feels like fate. Lindsay joining Converseon very much [...]
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We are proud to announce that last night we were named the winner of ‘Best Social Media Agency’ at the first ever SAMMY Awards.
The SAMMY Awards, hosted by DigiDay, were planned to reward “overall excellence and breakthrough achievement in Social Advertising, Media and Marketing”. The strength of competition at the awards was shown through our [...]
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Vivaki Launch Real Social Suite for EMEA Region
Early this morning New York time Converseon partner Vivaki launched their Real Social Suite for the EMEA region in London.
Converseon is proud to be at the core of this service offering alongside brands like Facebook and strong Publicis agencies such as Digitas. Converseon’s UK lead was in attendance at the London event and we’re looking [...]
Video: Mike Moran on Search Marketing Inc
We are proud to announce that Mike Moran, our Chief Strategist has done it again. This month he and co-writer Bill Hunt published the second edition of Search Engine Marketing, Inc which you can purchase on Amazon here.
The second edition edition of Mike’s highly regarded book address some of the changes seen in the search [...]
UGA Connect 2008
PY – This weekend Constantin Basturea and I are attending the superb UGA Connect conference for the second consecutive year. To mark the occasion, I asked our Fall intern Lindsey Loughman, a UGA Graduate and Connect attendee last year, to write a guest blog post about the conference.
Connect 2008 is a conference that is near [...]
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On Mashups and Meaning (and Mike Moran)
After 30 years at IBM, what does a Distinguished Engineer, a pioneer in search and content technologies, an author of best selling internet marketing books with a penchant for self-deprecating humor, do for an encore? If you’re Mike Moran, you join a social media agency (in this case Converseon) as Chief Strategist.
In a very [...]
This Monday (June 23) the Converseon team will be attending OMMA Social at the Yale Club of New York. Our CEO Rob Key will be speaking in the afternoon and we’ll also be showing of our eResponder and Conversation Mining technology throughout the day.
OMMA Social is designed to guide marketing and media professionals through the [...]
The Converseon team is in mass conference mode this week as CEO Rob Key, Constantin Basturea and Paull Young each appear at leading online communications conferences around the USA. Details follow, if you will be attending any of these events please be sure to seek us out.
SMX ‘Master Social Media Marketing’ Conference– Rob Key Promotes [...]
Social Media Ethics: Why Astroturfing is Bad for Business
Our colleague, Paull Young, was quoted today in the Christian Science Monitor story ‘Who’s That Selling at Your (Online) Door‘ about ethics within social media and word of mouth marketing. Social media and word of mouth marketing are successful due to the trust they engender, but as more brands move budgets into this realm, [...]
Converseon will be involved in wide range of upcoming conferences. We’re looking forward to seeing old friends, and making new ones. Don’t hesitate to give us a shout if you’d like to connect at one of the following.
Rob Key will be speaking at Search Engine Strategies in New York on March 17-20th. [...]







