Listening 2.0 session at iMedia Brand Summit in UK
This week we are attending the iMedia Brand Summit in Brighton, UK, where our CEO Rob Key is leading, on March 9, two workshops focused on activating social media across the enterprise.
The iMedia Summit is a unique event where attendees network with senior industry practitioners and together, explore, challenge and build the future of digital [...]
Brand Marketer Social Media Survey: iMedia Summit Las Vegas 2010
Every iMedia Brand Summit I attend I use the ‘One Minute Meet Up’ speed-networking sessions as an excuse to run a social media poll with a series of influential brand marketers.
Last year at the excellent Coronado Bay event I polled the brands on their personal social media usage and the importance of SM for their [...]
Free Report: The ROI on Social Media Monitoring
We’re happy to provide a free download of the new Aberdeen report “The ROI on Social Media Monitoring: Why It Pays to Listen to Online Conversation” – just click through to download a free copy.
Converseon sponsored this report and it has some very interesting findings, including:
Best-in-Class companies are 2.6-times more likely than Industry Average companies, [...]
‘Crunching feelings’ as a promise for Listening 2.0
In an article published on Sunday — Mining the Web for Feelings, Not Facts– The New York Times gives some well-deserved ink (and clicks) to sentiment analysis, a research area that hasn’t received a lot of attention so far. With the exponential increase in consumer generated media and businesses’ realization that these opinions do have [...]
Notes from the Listening 2.0 WOMMA Webinar
Last Wednesday, Mike Moran our Chief Strategist hosted a WOMMA Webinar on Listening 2.0. The webinar featured presentations from Mark Kovscek, Senior Vice President of the VivaKi Nerve Center and Pauline Ores, Pricipal Analyst, Social Engagement Strategy of IBM.
If you missed it, don’t worry we’ve got you covered. Below you’ll find a the Cliff’s Notes [...]
Mike Moran hosts WOMMA Webinar: Listening 2.0
Tomorrow, Wednesday June 24 at 12pm EST our Chief Strategist Mike Moran will lead a free webinar for WOMMA titled ‘Listening 2.0: How the Web is Changing the Way Companies Listen to Their Customers‘.
Here’s the full introduction, courtesy of WOMMA:
Listening 2.0: How the Web is Changing the Way Companies Listen to Their Customers
12 pm Noon [...]
On March 30 and April 1st 2009 Converseon is participating to the prestigious Re:think 2009 – The Annual Convention and Expo organized in New York by the Advertising Research Foundation. The conference provides brands an unprecedented opportunity to understand and evaluate the industry’s leading and newest solutions, and it’s bound to be a crucial event [...]
‘Transforming Research, Are You Listening?’ ARF Industry Leader Forum
Update: On January 27, 2009 Rob and Mike will be headed out to San Francisco to share their research insights with the West Coast ARF. If you would like to attend for a discounted rate, head over to the ARF site and put in the Converseon code: LISTEN2009C. Hope to see you there.
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Today our [...]
