Tweet On August 16 Converseon  announced an important partnership with Twitter to infuse the Firehose – all 80+ million daily tweets – real time in to our Conversation Mining platform. You can read the release here. It’s a significant advance, and a big commitment. But it is also critical:  if you care about social CRM [...]

Tweet In an industry where it is more and more difficult for brands to separate fact from fiction and understand the differences between Listening platforms, Forrester Research, led by Zach Hofer-Shall, recently published their review of Listening Platforms: “Forrester Wave™: Listening Platforms, Q3 2010″, and you can download a complimentary copy from Converseon. In order [...]

Tweet As the arteries of social media intelligence continue to grow and infuse across organizations, increasingly there is a recognition that most enterprises are not designed effectively to act quickly and with agility on that intelligence.  It’s a moment many large enterprises who have engaged in listening have come to at some point – how [...]

Tweet After most of his young professional adulthood at Converseon, we’re very proud that our own very Paull Young has taken the position as Director of Digital Strategy at charity: water, a cause that has been a passion of his for some time. In that position, Paull will be helping to utilize social media to [...]

Tweet We are proud to announce that last night we were named the winner of ‘Best Social Media Agency’ at the first ever SAMMY Awards. The SAMMY Awards, hosted by DigiDay, were planned to reward “overall excellence and breakthrough achievement in Social Advertising, Media and Marketing”. The strength of competition at the awards was shown [...]

Tweet After 30 years at IBM, what does a Distinguished Engineer, a pioneer in search and content technologies, an author of best selling internet marketing books with a penchant for self-deprecating humor, do for an encore? If you’re Mike Moran, you join a social media agency (in this case Converseon) as Chief Strategist. In a [...]

Tweet Our colleague, Paull Young, was quoted today in the Christian Science Monitor story ‘Who’s That Selling at Your (Online) Door‘ about ethics within social media and word of mouth marketing. Social media and word of mouth marketing are successful due to the trust they engender, but as more brands move budgets into this realm, [...]

Tweet Cymfony’s new social media study just reaffirms what we’ve already been seeing: Traditional marketers are struggling to come to terms with social media. Converseon was founded nearly seven years ago based on the premise that traditional communication approaches, technologies and agency models were largely ill equipped to deal with the rise of social media. [...]

Tweet Today Aberdeen Group released its Social Media Measurement and Monitoring Report. As a leading company providing social media monitoring and measurement services Converseon agreed to help sponsor the report earlier this year to help educate the industry. To find out more about our Conversation Mining and eResponder social media monitoring technology, visit our site [...]

Tweet October 16-17 marks Danny Sullivan‘s SMX Social Media Conference in New York. Danny, as you probably know, used to chair SES and is one of the most respected minds in the business. He’s done amazing work in terms of raising the education of the industry and organizing conferences that deliver top level content. Having [...]