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Today our CEO Rob Key, chief strategist Mike Moran and director of social media strategy Constantin Basturea will be attending and presenting at the 2008 ARF Industry Leader Forum at the New York Athletic Club.
Converseon is proud to play a leading role in such a significant event with industry leaders tackling the important topic ‘Transforming [...]

We are proud to announce that Mike Moran, our Chief Strategist has done it again. This month he and co-writer Bill Hunt published the second edition of Search Engine Marketing, Inc which you can purchase on Amazon here.
The second edition edition of Mike’s highly regarded book address some of the changes seen in the search [...]

PY - This weekend Constantin Basturea and I are attending the superb UGA Connect conference for the second consecutive year. To mark the occasion, I asked our Fall intern Lindsey Loughman, a UGA Graduate and Connect attendee last year, to write a guest blog post about the conference.
Connect 2008 is a conference that is near [...]

“The only man I know who behaves sensibly is my tailor; he takes my measurements anew each time he sees me. The rest go on with their old measurements and expect me to fit them.”
-George Bernard Shaw (1856-1950)
We’re happy to announce that we will be hosting the second installment of the Social Media Measurement Roundtable [...]

This Monday (June 23) the Converseon team will be attending OMMA Social at the Yale Club of New York. Our CEO Rob Key will be speaking in the afternoon and we’ll also be showing of our eResponder and Conversation Mining technology throughout the day.
OMMA Social is designed to guide marketing and media professionals through the [...]

Converseon is one of the world’s only full service social media consultancies. We’re not a PR agency with a social media department, we’re not a digital agency applying the new tools, nor are we solely SEO specialists. We draw on all these areas, and more, to form a new breed of business.
Unfortunately, this also makes [...]

There’s been a lot of talk about Twitter wasting time and money (it doesn’t). I don’t hide the fact I love the thing, but I was dubious about its potential direct benefit for clients. That was until last week when my client Graco’s PR manager Lindsay Lebresco joined Twitter, and over a few days since [...]

Life imitates Art - and the mainstream media imitates social media, as evidenced by The Simpsons parodying Noah Kalina’s photo-a-day YouTube phenomenon.
Here’s is Noah’s video - a masterpiece with over 7 million views, 32 thousand comments and 44 thousand ‘favorites’:

And here is The Simpsons version - played out as Homer’s life flashing before his [...]

Thanks to Thanksgiving and the yearly mad rush for Black Friday we’ve got some catching up to do with the Friday Link List. We’ve got a diverse selection for your perusal this week. Or if you don’t feel like reading, just click through to Free Rice to see a simple yet powerful concept executed with [...]

The following post refers to a Veterans Day screening coming up tomorrow, November 11 for Converseon client Smithsonian Channel.
To help mark Veterans Day the Smithsonian Channel is airing a special block of programming ‘America’s War Stories‘ - highlighted by a new documentary ‘Remembering Vietnam: The Wall at 25‘.
Jan Scruggs, the founder of the Vietnam Veterans [...]