Tweet Today Converseon is pleased to announce the launch of CHORUS™, the first measurement solution designed to holistically track and measure the relationship between online and offline word-of-mouth. At Converseon, will have long recognized the need to integrate other measurement approaches to capture not just an individual’s digital persona, but also their offline dimension.   After [...]

Tweet Re:think, the prestigious Annual Convention and Expo of the Advertising Research Foundation, is back! Hosted at the Marriot Marquis in New York on March 21 to 24th, this year’s edition aims to provide the participants with ideas, insights and tools that will allow them to succeed in the “new normal.” We’re going to be [...]

Tweet Converseon will be hosting a WOMMA Wine Wednesday on March 24 at our New York headquarters. The event aims to bring together word of mouth marketing enthusiasts, WOMMA supporters and wine appreciation, in a unique networking opportunity. Under a view of the Empire State Building, guests will sample a selection of fine wine and [...]

Tweet This week we are attending the iMedia Brand Summit in Brighton, UK, where our CEO Rob Key is leading, on March 9, two workshops focused on activating social media across the enterprise. The iMedia Summit is a unique event where attendees network with senior industry practitioners and together, explore, challenge and build the future [...]