Maureen Heymans, Technical Lead for Google Social Search says:

“We think there’s tremendous potential for social information to improve search, and we’re just beginning to scratch the surface.”

Watch this video to find out why:

We think Google Social Search is only going to continue to gain traction.  Expanding your company’s and employee’s social presence could begin to have a much more meaningful impact on search rankings, that goes beyond social media’s current influence on rankings.

Ignore your Google Profile at your own risk!