In this interview our Senior SEO Analyst Ted Ulle, otherwise known as “Tedster”, the Google forum moderator on WebmasterWorld, explains why your customer’s online conversations are a crucial component to a comprehensive search engine optimization strategy.  Ted also discusses Converseon’s approach to Enterprise SEO and the need for organizational consulting, clearly explained by our Chief Strategist, Mike Moran, in his best selling book Search Engine Marketing, Inc.  The interview took place at last years PubCon Search Marketing Conference in Las Vegas, where Ted is a regular speaker.

How is your social media listening impacting your SEO strategy? Share your experiences and advice below…