Aberdeen CMO Summit & Ragan Corporate Reputation Conference

Next week catch up with Converseon at the Aberdeen CMO Summit in San Francisco and the Corporate Reputation and Social Media conference in San Francisco.

Aberdeen CMO Summit – September 9-10 – San Francisco

Converseon is a Gold Sponsor of this event and both our CEO Rob Key and VP Erik Rabasca will be in attendance.

Why Should You Be There?

* Collaborate with leading industry figures to address critical components of industry marketing.
* Collect actionable recommendations from Best-in-Class enterprises, to immediately improve your marketing, CRM, contact center and sales force effectiveness strategies.
* Identify global marketing, SFA and CRM strategies, and find out what it takes to turn these into a competitive weapon!
* Network with peers and counterparts in related industries.
* Receive valuable research findings to better equip your marketing teams.

Ragan ‘Corporate Reputation and Strategic Communication in the Age of Social Media‘ – Chicago, IL – September 9-10

Social Media Strategist Paull Young will be speaking at this event on a panel titled ‘Web 2.0 World: Advancing your corporate reputation using social media’ alongside Blog Council President Bob Pearson.

This event will answer the following questions:

• Is your PR and crisis communication plan strong enough to withstand a social media firestorm? (Example: When you saw the repulsive Domino’s video, did you think, “Are we prepared for this?”)
• How have you weathered the economic downturn? Is your reputation intact?
• Have you tapped into the power of social media to extend your brand? If not, why? (Did you know that 72 percent of respondents to a recent survey used social media to research a company’s reputation for customer care before making a purchase?)
• When is the last time you updated your strategic communications plan? Does it include all things Web 2.0?